The 37th World Trade Expo Saudi was successfully held at Jeddah Centre Forums & Events, Jeddah, Kingdom of Saudi Arabia from November 26 to 28, 2025. Fujian Time and Tianhe Industrial Co., Ltd. (brand: Tine) showcased its full range of hygiene care products at Booth 152 & 153, stepping up its market expansion in the Gulf region via this influential Middle East trade platform.
Organized with the support of CBGG Cantonese Business Go Global, our booth presented core product lines including baby diapers, adult incontinence care products and wet wipes, with flexible OBM/ODM/OEM cooperation solutions available for global partners. We prepared bilingual promotional materials in Arabic and English, introducing our manufacturing strength established since 1997, large-scale production base and international quality certifications for buyers from Saudi Arabia and other Arab countries. Our team also communicated customized product plans, OEM policies and cross-border supply chain services tailored to local market demands.
During the exhibition, numerous local distributors and regional wholesalers visited our booth for business discussions, and a number of prospective clients confirmed follow-up sample delivery and further negotiation arrangements.
Boasting strong market demand and high reliance on imported hygiene products, the Middle East has become a key growth market in our global layout. This exhibition marks a vital step for Tine to deepen business cooperation along the Belt and Road Initiative. Moving forward, we will follow up with all leads acquired at the expo, optimize localized product specifications for the Middle East, recruit reliable regional agents and build a stable local distribution network. Leveraging our decades of manufacturing experience and diversified cooperation models, we will keep advancing the globalization of the Tine brand.
